Guides
Browse curated Flavor Guide profiles for common cooking goals.
The Perfectly Balanced Profile
Salt, sweet, savory, and heat working together in equal balance.

Our Go-To Beef & Brisket Profile
Salt-forward profiles with less sweetness are a natural for beef.

The Sweet & Heat Profile
A great starting point for classic BBQ flavors with a nice back-end kick.

Classic Sweet Pork Rib Profile
A low-salt, high-sweet profile is a natural for baby backs or spare ribs.

The Salty All-Purpose Profile
A versatile profile for BBQ, grilling, oven cooking, and skillet meals.

The ‘Watching-the-Salt’ Profile
Looking to cut back? These seasonings are less salty than most.

The ‘Bringing-the-Heat’ Profile
Looking for the hot stuff? Super-hot rubs are rare, but here’s a start.
